The ideal candidate:
5+ years of SEO experience
Deep understanding of organic search ranking factors
Ability to analyze competitive market
Ability to conduct keyword research
Managerial experience is a plus
Develop and scope SEO growth strategies
Monitor and report on the performance of campaigns
The ability to review and audit sites and identify/develop a sound SEO strategy
The ability to effectively strategize target keywords through various pillars of SEO (internal linking and backlinking, content, on-page signals, on-page tech)
Experience with Bing Webmaster Tools
Familiarity with common CMS’s and eComm platforms (Wordpress, Shopfiy, Big Commerce, Drupal, Joomla, etc.)
Experience with G Suite, Asana, Slack, Guru is a plus
Open to working with a wide variety of clients, both B2B and eCommerce
The ability to report on current SEO initiatives and discuss growth/analytics during client meetings
Core duties include:
Define and evolve key performance metrics, identify changes and problems as they arise, and offer solutions
Perform keyword research in coordination with client business objectives and create strategic SEO roadmaps for long-term campaigns and initiatives
Monitor and evaluate search results and search performance across the major search engines
Partner with the reporting team to create and deliver SEO performance reports and provide actionable insights
Implement SEO changes and updates (metadata optimizations, schema markup, internal and backlink opportunities, content optimization opportunities) to maximize client organic search ranking
Use various tools including but not limited to SEO tools and web analytics tools (Google Analytics, Google Search Console, Screaming Frog, SEMRush, Moz, Mangools, SurferSEO, seoClarity, etc.) to support the compilation of data and develop recommendations
Provide detailed competitive analysis and opportunities based off of this data Stay abreast on top trends, best practices, and algorithms to continually develop winning strategies
Qualities of an ideal candidate:
Accountable
Organized
Respectful
Communicative
Passionate
Team player
Innovative / creative thinking
Optimistic
Continuous learner
Adaptable
Creative Thinking & Strategizing
Positive Addition to Existing Company Culture